Style is subtler, but it's equally important. ![]() Run your spell check-which should catch spelling and punctuation errors, and have someone you know with strong "English teacher" skills review it for grammar problems. But since there's no shortage of people looking for capital, they don't wonder for long-they just move on to the next plan.īefore you show your plan to a single investor or banker, go through every line of the plan with a fine-tooth comb. When they see one with spelling, punctuation and grammar errors, they immediately wonder what else is wrong with the business. ![]() Although investors don't expect to be investing in a company run by English majors, they are looking for clues about the underlying business and its leaders when they're perusing a plan. Spelling, punctuation, grammar and style are all important when it comes to getting your business plan down on paper. Most "bad" business plans share one or more of the following problems:ġ. Unfortunately, despite the fact that many of the underlying businesses are viable, the vast majority of plans are hardly worth the paper they're printed on. ![]() Every business should have a business plan.
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